Other foreign entities got into the same category of non-accepted subjects and they won’t be allowed to advertise for Russian clients as well. This amendment took effect from October 1, 2015

Also foreign corporate entities in Russia are not allowed to promote their Forex services to Russian clients as of October 1, 2015.

In Cyprus, the CySEC watchdog strengthened its grip, with the latest sanctions and issued a directive ordering investment companies to obtain regulatory APPROVAL FOR A CORPORATE OR BRANDING NAME CHANGE.

CySEC is mostly focused on forex and binary options brokers in this case. It mentioned misleading information in the name of the companies like an ‘asset management’, which could evoke a wrong interpretation by the client.

The post CHANGES TO FOREX ADVERTISING IN RUSSIA appeared first on CHECKus Media Group.

Let’s take a look into couple of hints, which could help you:

1.Social trading

New popular trends are a must for you, if you like it or not. People love it and traders aren’t different as well. Social trading is just an alternative for Facebook for traders, which can motivate them to trade further and avoid their quick failures.

If you are a successful trader, you can keep your nickname without people knowing you name and you can still show your awesome results to them.

On the other hand new ones can learn from you, follow you and admire you performance.

All this is needed to create community of traders under one roof. If you are able to do so, they will hesitate to leave you and first step towards stronger retention is made.

2.Copy trading

As mentioned above, new traders love to check successful traders, so via social trading they are able to copy their trade positions and feel sure about their accounts. In this case they don’t leave their trades that quickly when they are not sure about them or they do not hesitate with new positions when they know that someone else did it as well.

This is a new phenomenon, helping new attendees to learn from the old ones and thus enabling brokers to improve their tools of retention.

3.Education

Further education of traders is often a good way to boost confidence towards a broker as they can feel that you really care about them and you want them to enhance their performance.

Especially the absolutely new traders appreciate this possibility and we can see lots of brokers today to post their educative videos on their website.

Thus the trader, who is interested in further education, waits for another video rather than trying a different broker for learning more.

4.Marketing automation tools

We all know that a direct contact between the client and his broker needs to be permanent. Maybe some clients see it as disturbing, but statistics is showing that if you don’t contact your clients regularly, they leave with higher frequency.

Instead of having loads of people checking the last communication with all the respective clients, marketing automation and retention tools are used among the larger brokers with wider clients’ portfolio.

Such system will contact your clients automatically and you will know which clients when to contact if needed. It provides a quick survey, which is useful for you to know more about every exact client as well (so you know when to contact them by person if they lost too much recently, etc.).

5.Be unique and nice to your clients

At last but not at least, we have to mention this point, relevant in every business. This is a very general hint but you need to know your strong and weak factors and upgrading your service to clients in any way (even a small advantage or price for them) that will be unique.

Moreover, just a simple human hint – be nice to them. Especially those new traders without any self-confidence like friendly behavior together with all the above-mentioned points.

If you just try to behave like this, we believe that you can improve your retention significantly and boost confidence of your traders.

The post How to communicate with your traders appeared first on CHECKus Media Group.

Traders, who attended the two days Expo could speak with representatives of attending brands and in this way they received more information directly, not only through sales teams on the phone or internet.

After the opening cut at 11:00am, on Wednesday, May 20, performed by Mr. Ladislav Kazan, co-organizer from CHECKus Media Group, and subsequent opening speeches from participants, the Forex Expo officially started.

Traders, investors or other guests could be seen, speaking to participating companies. Let’s take a look on participants: 

Near the entry, traders could meet Axiory Europe – a successful brokerage house with a strong position on central European market. Axiory’s team showed an impressive ability to attract new customers, their sales team was one of the best prepared for the event.

Next place saw red-tuned TopForex team, always smiling and keeping good mood with their new clients, coming to them.

Going further, traders visited FIBO Group representatives, always prepared to provide any professional and sophisticated information that they were asked for and explaining their services.

In the centre, swiss-accurately prepared booth of Swissquote broadened positive sentiment and traders could obtain even couple of presents after speaking to sympathetic girls from the Switzerland’s brokerage house and bank.

Swiss top-class had also another competitor – popular bank and broker Dukascopy, prepared to show you the quality, whenever asked.

Another popular Central European broker could be visited as well  X-Trade Brokers, with professionals, confirming their strong position on this market.

But what if you are not sure about your trading abilities? Credit Trading team was there to help investors and show them the right way.

Or you want to learn it on your own? Ask Pevoni – Trading Academy, a professional lector and adviser in trading.

And as a co-organizer, CHECKus Media Group was there to present visitors its abilities, knowledge and well-tuned team, new products RTB software, adfraud software, heatmap software and goforex.eu website.

Moreover, girls were there to help visitors, whenever needed.

But exhibitors did not come to show you only their services. As top professionals in their sector, their workshops & seminaries attracted higher attention.

Swissquote Bank’s Chief FX analyst Peter Rosenstreich spoke about the actual topic on FX markets: “FX Outlook in 2015: Currency Wars”. A very actual topic explained to traders all the issues around monetary policies led by major central banks and their impact on currencies, favoured with lower exchange rates.

Moreover, he speech during the second day of the expo on topic “The art of investing with Swissquote’s SQORE”.

Closer insight into the Australian economy and consequences for the FX traders, has been provided by Andrew Masters, financial analyst at FIBO Group. His topic: “The fundamental outlook for the Australian economy”.

Axiory’s CEO David Kasper took an innovative way, speaking about “Want to start your own Hedge Fund? Let’s look at it from different perspective” and David Varga from purple team as well.

X-Trade Brokers showed its market-knowledge through their analyst, Kamil Boros, who explained a “Fundamental analysis of a currency pair” to provide more insight into trading for new investors or traders.

Even more from trading could be learned from Dukascopy’s COO, Marc Spaelti, a professional FX trader, advisor and risk manager. His topic “A look at Big Events” lured wide attention.

To understand the FX trading fully, another FX celebrity added his insight to the topic – Vasilis Tsaprounis, chief economist at Zulutrade. His topic “FX Market is investment or gambling?” & “Best trading ideas until and of 2015”.

Vladimir Vano, head of CEE Research Competence Center at Sberbank Europe, provide even more about the market from his rich experiences with the topic: “Flying Under the Radar: FX Trading Opportunities Offered by CEE” & “Fundamental and Technical View”

Gifted by strong rhetorical ability, Anton Bittner, Ceo of ABAS FX and President of VIP Forex Club, spoke about topics: “Holy Grail of trading?” & “Behavioral psychology and trader’s mind”.

Financial marketing expert, Ladislav Kazan, co-organizer and CEO of CHECKus Media Group, held attention during both days in workshops as well. He spoke about: “Which country converts in case of financial campaigns? Study for forex brokers” & “Financial institutions must consider RTB in their marketing strategy”.

From INESS professionals, Martin Vlachynsky explained even more about the current market, with his specialization in Eurozone and the euro currency.

Project Manager at Klub investorov, Matej Zabadal, brought a fresh air into the topic variability with “More than just students”.

The mood has been positive during both days and the entire event has been closed with an afterparty in Olympic Casino, where most of the representatives and visitors could speak together less formally and enjoy the mus ic of King Shaolin.

Generally, the Forex Expo team lead by Finexpo.ru in Bratislava ended as a success, as brokers (or financial services providers) and their clients found a way to set new partnerships and we believe that such progress will continue on other expos. Most of them said they will come next year also!

We hope that you enjoyed the expo as well and will be looking forward to your visit next time!

The post What we could see at Forex Expo Bratislava appeared first on CHECKus Media Group.

Seeking new partnerships or interested in getting into the Central and Eastern European market? BRATISLAVA FOREX EXPO may be the right way to choose, combining global well-known brands and local financial institution representatives. Moreover, you will have the opportunity to learn the way how to trade from professionals.

Speakers:

Why you should attend?

• Unique event in the place connecting major national centers in Europe like Vienna, Prague, Warszawa, Budapest,… helping to reach the entire center of the Old Continent for brokerage houses, banks, money managers and solution providers.
• Partnership opportunities with the worldwide financial industry, as well as local attendees, like introducing brokers and white-label partners.
• Widening your partnership basis, as well as reaching a helpful insight into the Central European financial industry and regulatory environment.

At the conference, you will have the opportunity to arrange B2B or B2C meetings, learn more about how to enter the market in respective European countries, or take the chance and listen to the strategies from professional traders or managers for the Forex market.

Forex Expo provides a great opportunity for the visitors to become informed about latest products and services, to attend presentations and workshops of respected market specialists, to question speakers and exhibitors and compare.

Our expos have always maintained a high standard providing both the delegates and the exhibitor’s value.

We expect to achieve over 2,000 delegates and 20 companies during 2 expo days!

You get absolutely free admission to the expo!

The post FOREX EXPO Bratislava 2015 appeared first on CHECKus Media Group.