As we used to write about it before, even extremely good sales team can’t guarantee success of a broker if the company can’t keep all the clients under its roof. Retention is the key and for this purpose you have to keep good relationship with your clients or you are at risk that they will [...]
1.Sport sponsorships’ increase More and more broker houses see the potential of sport sponsorships and getting related to any popular sports and respective clubs. We expect the year 2016 to bring even more sponsors from the financial industry (mostly into the soccer) to support their brand a [...]
Today we will take a look on the Quality Score, how it works and how you can take advantage of it. I believe that everyone of you has ever tried any kind of ads on the internet and was interested in results of the respective campaign. If your campaign was focused on clicks, you wanted to [...]
Facebook experienced a strong quarter with his Facebook Ads features like Instagram as a new ad-placement or the Lead Ads for mobile users. And we will provide you a detailed insight into the second release, so let’s take a look [...]
Over the last few years it has become apparent that Facebook expects marketers to present users with a visually appetizing reason to engage with their company’s ad. Nowadays, you can’t just post a boring picture accompanied by a quick “Like Us Now!” and expect results. Creative can be the [...]