Look. Behind every ad is a story to tell. As an online marketer, you would like to have at least once a week completely rest period from the work, at your home. Imagine regular Sunday, you are ready for streaming your favorite NFL football match. You have prepared well in advanced. You did buy [...]
Marketing industry is getting more and more challenging and competition is pushing the limits constantly higher and higher. Each subject on this field has to show its creativity and ability to adapt to new and constantly changing conditions. AppsFlyer is one of the bright examples of this ability [...]
About two years ago, Facebook launched dynamic ads – the retargeted promos that pop up in newsfeeds after someone looks at a product on a retailer’s website or mobile app. Now the social giant is expanding the format to let advertisers target more Facebook users based on their web [...]
New programmatic Spotify audio ads, released only now, have the power to provide another fine opportunity for exploiting mobile advertising. You brand message will reach the ears for the customer, so you will keep a contact with your client over his way. Now, the Adform’s clients can purchase [...]
ForexMart, a regulated forex broker by the Cypriot regulatory body CySEC, has informed about its new sponsorship agreement with first league Slovakian ice hockey team – HKM Zvolen. And besides this new deal, this is not the first one of this broker. ForexMart has has already signed such deal in [...]
Still not sure about the online campaigns you run? Do you feel that there is still much to be done to improve it? Let’s take a look at some tips, which could help you to overcome these problems. Naturally, the competition on the market is huge and this means that you have to compete with other [...]
The possibility of creating specific campaigns per device is a feature that could bring too much work and even overcrowd your account. Should you be doing it? Let’s take a look at some points, which you should [...]
Everyone interested in boosting the downloading audience of its apps has now the possibility to do this easily with the help of a flexible new ad format. Native ads are this new possibility for every advertiser with a mobile app install campaign running on the Twitter Audience Platform (TAP). [...]
If you are working with PPC campaigns and want to be successful, you will use Google Adwords or Facebook Ads for sure. Google is processing over 40K searches during every second, while Facebook is the top hub for around 1.1 billion active users, both providing a huge opportunity to reach your [...]
Let’s admit it. We all make mistakes and even if you are professional in advertising, you can do some of them. It’s natural. We’re only humans. Let’s take a look at some of the mistakes most people do in connection to PPC [...]